shu haircare hirōs

discover our most loved products & haircare hirōs.

haircare hiros are the heroes of our haircare routines.
hiro is a Japanese name given for a hero who is generous & prosperous, a leader admired for its achievements.

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#1 Best-Seller remastered! essence absolue nourishing protective hair oil

shu haircare hiros essence absolute hair oil

loved by professional hairstylists for use on most hair types to provide heat protection and protection from uv-induced damage, tame frizz, protect hair against breakage and add hydration, leaving hair soft, smooth and radiant.

• hair is instantly hydrated, shinier & more manageable
• helps protect against breakage
• provides heat, breakage & uv protection

red camellia oil

very rich in essential lipids, red camellia oil is one of the most rapidly absorbed oils.

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ultimate reset hair mask

fortifies the hair fiber from the roots to the tips. promoting stronger, softer tresses, the formula helps to minimize hair breakage and split ends leaving the hair feeling soft, strengthened, and manageable.

• deeply conditions and repairs very damaged hair due to frequent bleaching, coloring & heat styling
• detangles tangled hair
• prevents hair breakage

japanese sourced rice extract

enriched with minerals, antioxidants, and b and e vitamins.

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izumi tonic strengthening energizing water

shu haircare hiros izumi tonic rice water treatment

hydrates and strengthens fragile hair. features a lightweight formula to nourish, thicken, and leave hair feeling smooth to the touch.

• hair is 10x stronger after one use*
• adds body and thickness
• leaves hair feeling smooth, silky & shiny
*non-conditioning shampoo + izumi tonic vs non-conditioning shampoo only

japanese-sourced rice water

renown for restoring damaged cells and overall permeability, moisture and elasticity to hair.

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shop our top 5 bestsellers

shu uemura art of hair essence absolue nourishing protective hair oil

bestseller

essence absolue nourishing protective hair oil

A multi-benefit nourishing hair oil that protects, nourishes and adds shine without weighing down the hair.

Old price New price $72.00

new

color lustre color protecting shampoo

color protecting sulfate-free shampoo for color-treated hair

Old price New price $55.00

shu uemura art of hair urban moisture hydro-nourishing conditioner

bestseller

urban moisture conditioner

hydrating conditioner for dry hair

Old price New price $63.00

shu uemura art of hair ultimate reset hair mask

bestseller

ultimate reset extreme repair hair mask

Hair restoration hair mask for very damaged hair.

One size only

200 ml

Old price New price $73.00

shu uemura art of hair izumi tonic hair treatment

bestseller

izumi tonic strengthening energizing water

strengthening rice water treatment for all types of fragile hair.

Old price New price $59.00

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