new! izumi tonic
infused with japanese rice water & powered by science for stronger & thicker hair.
color lustre shampoo
this paraben-free & sulfate-free shampoo for colored hair is a luxurious foam that lathers quickly and offers easy rinsing to prevent your hair color from fading.
ultimate reset conditioner
this conditioner melts into strands to fortify the natural hair fiber from the inside out, helping to resist hair breakage, instantly eases detangling, and improves elasticity for strong healthy hair.
new! yūbi blonde anti-brass purple heat protecting hair serum
our new solution to neutralize brassy tones & protect blonde hair from heat.
art of styling
the most artistic & luxurious professional hair styling products, purposely formulated for blending and layering to achieve any hairstyle.
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the ultimate in avant-garde luxury, shu uemura art of hair fuses unique natural ingredients with trailblazing science, and the experience of the world’s most inspired hairstylists, to offer the absolute artistry of beautiful hair.
these high-rated heat protectants, hair care creams, hair serums and hair sprays will keep your hair healthy while providing essential heat protection for blow drying and heat styling.
a multi-benefit serum for blonde hair that neutralizes brassiness while protecting hair.
Multi-tasking hair primer used prior to hair styling for enhanced results.
Heat-protective hair styling cream that enables re-touchable looks with a natural feel effect.
Heat-activated blow dry spray adds lightweight shape memory and deﬁnition to the hair.
Nourishing and defining hair oil spray for all hair types.
#1 best seller
Moisturizing hair oil that adds shine & softness.