new! izumi tonic
infused with japanese rice water & powered by science for stronger & thicker hair.
color lustre shampoo
this paraben-free & sulfate-free shampoo for colored hair is a luxurious foam that lathers quickly and offers easy rinsing to prevent your hair color from fading.
ultimate reset conditioner
this conditioner melts into strands to fortify the natural hair fiber from the inside out, helping to resist hair breakage, instantly eases detangling, and improves elasticity for strong healthy hair.
new! yūbi blonde anti-brass purple heat protecting hair serum
our new solution to neutralize brassy tones & protect blonde hair from heat.
art of styling
the most artistic & luxurious professional hair styling products, purposely formulated for blending and layering to achieve any hairstyle.
build your custom haircare bundle
save 10% when you purchase 3 select products!
build my bundle
the ultimate in avant-garde luxury, shu uemura art of hair fuses unique natural ingredients with trailblazing science, and the experience of the world’s most inspired hairstylists, to offer the absolute artistry of beautiful hair.
whether you've gone platinum, cool ashy blonde, silver, or just want to brighten up your natural hue, these shampoos makes all types of light and blonde hair look fresh-from-the-salon bright.
nourishing shampoo to moisturize and add shine for all types of blonde hair.
Purple shampoo for blonde hair with cool violet pigments to neutralize brassy hair.
10% off sets
hair set for platinum to icy blonde hair to repair damage & neutralize brassy hair.use code hairset10 for 10% off.
hair set for neutral to cool blonde hair to moisturize, add shine & neutralize brassy hair.use code hairset10 for 10% off.
yūbi blonde anti-brass shampoo & conditioner duo for blonde color treated hair ($108.00 value, 26% savings).
hair set for warm to golden blonde hair to moisturize, protect & add shine.use code hairset10 for 10% off.