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Shu Uemura purple hair care products surrounded by white cream swatches and purple liquid drops on a white background.

yūbi blonde for all types of blonde or lightened hair

anti-brass neutralization collection infused with japanese high-tech cool pigments and white peony


yūbi blonde
yūbi blonde
8 products

yūbi blonde glow revealing shampoo

nourishing shampoo to moisturize and add shine for all types of blonde hair.

Old price New price $56.00

yūbi blonde anti-brass purple shampoo

Purple shampoo for blonde hair with cool violet pigments to neutralize brassy hair.

One size only for yūbi blonde anti-brass purple shampoo
300 ml
Old price New price $56.00

yūbi blonde anti-brass purple hair mask

Purple hair mask moisturizes blonde hair with cool violet pigments to neutralize brassy hair.

One size only for yūbi blonde anti-brass purple hair mask
200 ml
Old price New price $73.00

yūbi blonde nourishing conditioner

luxurious, rich conditioner to soften and smooth all types of blonde hair.

One size only for yūbi blonde nourishing conditioner
250 ml
Old price New price $64.00
Last Chance

yūbi blonde anti-brass purple heat protecting hair serum

a multi-benefit serum for blonde hair that neutralizes brassiness while protecting hair from blowdry heat.

One size only for yūbi blonde anti-brass purple heat protecting hair serum
100 ml
Old price $62.00 New price $43.40
Five purple bottles of Shu Uemura haircare products, including shampoo, conditioner, mask, and spray, surrounded by white petals and purple product swatches on a light gray background.

neutralize unwanted tones

yūbi blonde helps preserve your blonde hair color and nourishes your shade of blonde until your next color appointment
discover the collection
10% off sets

yūbi blonde platinum & icy haircare set

hair set for platinum to icy blonde hair to repair damage & neutralize brassy hair.
use code hairset10 for 10% off.

Old price New price $311.00

yubi blonde for anti-brass neutralization

a nourishing and anti-brass neutralization range for all types of blonde hair looking to neutralize unwanted yellow tones for long-lasting cool results, intense nourishment & a radiant glow

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