new! izumi tonic
infused with japanese rice water & powered by science for stronger & thicker hair.
color lustre shampoo
this paraben-free & sulfate-free shampoo for colored hair is a luxurious foam that lathers quickly and offers easy rinsing to prevent your hair color from fading.
ultimate reset conditioner
this conditioner melts into strands to fortify the natural hair fiber from the inside out, helping to resist hair breakage, instantly eases detangling, and improves elasticity for strong healthy hair.
new! yūbi blonde anti-brass purple heat protecting hair serum
our new solution to neutralize brassy tones & protect blonde hair from heat.
art of styling
the most artistic & luxurious professional hair styling products, purposely formulated for blending and layering to achieve any hairstyle.
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the ultimate in avant-garde luxury, shu uemura art of hair fuses unique natural ingredients with trailblazing science, and the experience of the world’s most inspired hairstylists, to offer the absolute artistry of beautiful hair.
Multi-tasking hair primer used prior to hair styling for enhanced results.
Heat-protective hair styling cream that enables re-touchable looks with a natural feel effect.
Lightweight hair cream for wavy or curly hair offering flexible hold and definition.
Long lasting, flexible hold, texturizing spray leaves a soft, matte hair finish.
Heat-activated blow dry spray adds lightweight shape memory and deﬁnition to the hair.
Lightweight, long-lasting, stronghold finishing hair spray.
Long lasting, volumizing hair mousse for fine hair.
Strong hold hair cream with lightweight finish.
Defines and texturizes hair styles with a long-lasting workable hold and a demi-matte finish.
Defining hair pomade that adds workable hold and builds texture with a silky matte finish.
Curl defining hair mousse leaves a soft and weightless hair finish.
Delivers a 2X faster blow dry leaving sleek, shiny, and smooth hair.
Discover how we combine our deep knowledge of hairdressers and their clients to imagine a world of hair care products that would exceed expectations