umou hold hair cream

haigo is a japanese artistic technique of blending and layering pigments when painting. each styling product by shu uemura art of hair are designed to be used this way with one another, which encourages artists to create unique blends for tailor-made looks.

this product provides a long-lasting strong hold without weighing down strands or leaving sticky residue. also adds subtle dimension, smoothness, and natural shine.

ideal for those with short to medium length hair. perfect for polished, controlled, and slicked-back styles with a lightweight finish.

emulsify a small amount of product in your hands to warm. softly smooth the hair cream through damp or dry hair, then brush through or let dry naturally.

amber and creamy musk blend with relaxing florals and energetic red pepper

no, despite its strong hold, it is designed to maintain softness and flexibility in the hair

yes, it pairs well with other shu uemura styling products such as a volumizing mousse or with a shine spray

while it works well on most hair types, those with fine hair should use a small amount and focus on mid-lengths to ends to avoid weighing down the hair.

yes, it is great for defining curls and waves while maintaining shape. it helps reduce frizz and adds a soft structure.

it provides moderate resistance to humidity. while not as weatherproof as a strong gel or hairspray, it offers enough control to maintain style in mildly humid conditions.