- Provides buildable texture and long-lasting flexible hold with a soft matte finish.
- Builds hair volume and movement in fine hair.
- Extends your hairstyle and refreshes second or third day hair by enhancing body and definition.
Achieve any hair style with our collection of hair styling products. Learn more >
Inspired by the Japanese art of minimalism, wata means "cotton" in Japanese . Similar to cotton, Wata Wave provides hair with buildable texture and a soft, matte finish.  see full ingredient list
how to use wata wave:
how to create a voluminous blowout:
Looking to create a voluminous blowout? Discover our how-to tutorial for your step-by-step guide on how to achieve this glamorous look using Wata Wave and the Art of Styling range.
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