izumi tonic hair treatment set

Name: izumi tonic hair treatment set
Brand: Shu Uemura
SKU: hair-strengthening-treatment-set
Price: 204 USD
Availability: InStock
Rating: 4.5892 (701 reviews)

strengthening, thickening & nourishing set for fragile hair.
use code hairset10 for 10% off.

Average rating includes incentivized reviews

10% off sets

izumi tonic hair treatment set

strengthening, thickening & nourishing set for fragile hair.
use code hairset10 for 10% off.

Quantity

izumi tonic thickening serum

thickening rice water serum for all types of fragile hair.

90 ml

Quantity : 1
izumi tonic strengthening energizing water

strengthening rice water treatment for all types of fragile hair.

150 ml

Quantity : 1
essence absolue nourishing protective hair oil

A multi-benefit nourishing hair oil that protects, nourishes and adds shine without weighing down the hair.

150 ml

Quantity : 1

Details

a trio of haircare treatments to nourish, strengthen, thicken and add shine to fragile hair. izumi tonic thickening hair serum hydrates and strengthens fragile hair as it is formulated with rice water to strengthen and repair, leaving the hair 30x stronger* and reducing split ends by up to 91%*. izumi tonic strengthening rice water treatment is infused with ceramide, leaving the hair 10x stronger after just one use**. our #1 best-selling remastered essence absolue is a rapidly absorbing multi-use hair oil that rebalances the hair’s moisture, protecting the fiber without weighing the hair down for a soft and healthy appearance.
*system of shampoo, treatment & serum vs. non-conditioning shampoo
**instrumental test: non-conditioning shampoo + izumi tonic vs non-conditioning shampoo only

luxury hair care set includes:

izumi tonic thickening serum, 90ml

this thickening serum hydrates and strengthens fragile hair. formulated with rice water to strengthen and repair, izumi tonic serum leaves hair 30x stronger* and reduces split ends by up to 91%*. this leave in treatment serum is powered by ceramides, perfect to thicken and increase hair diameter for hair lacking volume. it features a lightweight formula that easily absorbs into hair to nourish and thicken without weighing it down.

increases hair diameter
leaves hair 30x stronger*
thickens hair
reduces split ends up to 91%*
softens & smooths
adds shine

*system of shampoo, treatment & serum vs. non-conditioning shampoo

izumi tonic hair treatment, 150ml

this strengthening rice water treatment hydrates and strengthens fragile hair. Formulated with rice water to strengthen and repair, izumi tonic serum leaves hair 10X stronger after one use*. This leave in treatment water is the perfect on-the-go product to add body, thickness, and nourishment for healthier hair. It features a lightweight formula to nourish, thicken, and leave hair feeling smooth to the touch.

hair is 10x stronger after one use*
adds body and thickness.
leaves hair feeling smooth, silky & shiny.

*non-conditioning shampoo + izumi tonic vs non-conditioning shampoo only

essence absolue nourishing protective hair oil, 150ml

a multi-benefit nourishing hair oil that protects, nourishes and adds shine without weighing down the hair. a luxurious lightweight and versatile formula infused with japanese red camellia oil that rapidly absorbs for ultimate hair nourishment. loved by professional hairstylists for use on most hair types to provide heat protection and protection from uv-induced damage, tame frizz, protect hair against breakage and add hydration, leaving hair soft, smooth and radiant.

helps protect against breakage
helps tames frizz.
hair is instantly hydrated, shinier & more manageable
96% less hair breakage*
provides heat protection up to 450° f & protection against uv-induced hair damage
hair is left soft, smooth & radiant

*vs non-conditioning shampoo

the ancestral power of rice water read more>
what's the best haircare routine for your damaged hair? read more>

protects color

reduces split ends

sulfate free

shiny hair

thicker hair

Ingredients

japanese-sourced rice water

high quality rice extracts made of specific rice protein by unique enzyme method, rich in amino acids, b vitamins, vitamin e, minerals, antioxidants, renown for restoring damaged cells and overall permeability, moisture and elasticity to hair.

red camellia oil

for over two centuries, camellia flower seeds have been harvested from the japanese island of toshima, where each seed is handpicked and transformed into a nourishing oil. very rich in essential lipids, red camellia oil is one of the most rapidly absorbed oils. traditionally, red camellia oil has been used to promote shine and nourish the hair while maintaining the lipid barrier on the skin longer, which promotes skin health and hydration.

how to use

treatment: apply shu uemura art of hair shampoo & conditioner (or mask treatment) and rinse. spray izumi tonic on wet (towel-dried) hair and comb through. do not rinse. proceed to air dry or blow-dry.

hair oil:following the treatment, apply 1 pump to your hands (a little goes a long way) and work through hair from mid-lengths to ends.

serum: apply from lengths to ends after blow drying.

Stylist Quote

i love this shampoo for my clients who are trying to grow their hair out while maintaining its optimal condition and reducing split ends. it’s also ideal for those who go a long time in between services to help maintain strength, thickness and shine.

Steffan Tricoci, Sr. Education Manager Shu Uemura Art of Hair

I instantly notice a smoother texture and stronger hair fiber with the all new Izumi Tonic. Izumi Tonic is my new favorite leave-in, strengthening treatment utilizing Japanese sourced rice water as its main ingredient. I recommend to spray the tonic directly on towel-dried hair from mid lengths to ends, and layer with Essence Absolue then your favorite Art of Styling Products.

Chris Hagen @chrishagen_hair | W’s Salon, Santa Clara, CA.

Frequently Asked Questions

what does rice water do?

rice water is the starchy water that is produced after soaking or cooking rice in boiled water. after 2-3 days, a nourishing rice water remains to deliver even more vitamins & antioxidants. rice water is rich in amino acids and is known to restore damage, prevent future breakage and reveal healthier & smoother hair. it is thought to contain amino acids, b vitamins, vitamin 3, minerals and antioxidants.

what does izumi mean?

what benefits does izumi tonic provide?

can i use this if i have color-treated hair?

what type of hair is this good for?

when do i use this serum?

what benefits does this serum have?

how often should i use this serum?

do i rinse out izumi tonic treatment?

how often should i use essence absolue nourishing hair oil?

can essence absolue oil be used with other products?

Can rice water dry out hair?

when we were creating izumi tonic, we knew that without the right balance of ingredients, rice water can create protein overloads which may cause damage, dryness, and breakage. our tokyo labs investigated the composition of rice water and unveiled the key proteins that deliver strength to hair without drying the hair out or causing damage. izumi tonic uses rice water proteins that are extracted using a unique method to deliver all the beneficial properties of rice water without the overload of proteins. the result is a product line that leaves hair stronger, thicker, shinier and prevents breakage.