why color-treated hair requires special care
color-treated hair needs extra care. coloring weakens the hair fiber, strips natural oils, and increases vulnerability to dryness and damage. uv rays, pollution, and hard water can fade color and cause brassiness. specialized products are essential.
coloring hair & post-color care
hair coloring, especially lightening, can make hair fragile, dry, and prone to damage. post-color care is crucial for restoring hydration, repairing the fiber, and preventing brassiness.
• color lustre color protecting shampoo: sulfate-free, gently cleanses, and maintains vibrancy.
• color lustre color protecting conditioner: nourishes, detangles, hydrates, and preserves color.
• color lustre color protecting mask: deeply repairs and nourishes, restoring health and shine.
understanding brassiness: what causes it?
brassiness (unwanted yellow, orange, or red tones) is caused by:
• oxidation from uv rays and air exposure
• minerals in hard water
• product buildup
how to prevent and treat brassiness in colored hair
• use color-protecting products like the color lustre range.
• rinse with filtered water.
• protect against uv rays with color lustre color sealer spray.
• avoid over washing.









