introducing the art of styling

professional formulas crafted for endless creativity

Our new professional collection of luxury hair styling products, purposely formulated for
blending and layering to achieve any hairstyles whether you are looking for volume and
body, hold and control or a sleek and supple blowout.

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Embrace the shu uemura art of hair Japanese heritage and the exquisite art of simplicity. Keeping the best innovation with a redesigned look to create a universe inspired by our Japanese heritage and tradition of craft.

new names inspired by the art of wabi

luxurious textures in the purest form that
deliver elevated professional looks

The art of wabi, finding inspiration and beauty in the natural elements
and surroundings, inspired the names of each of our new styling
products as a tribute to our Japanese heritage.

the art of haigo

Designed to be blended and layered.

Inspired by the Art of Haigo, which is the Japanese artistic technique of blending and layering pigments when painting, each of our styling products are designed to be blended and layered with one another, encouraging artists to explore their own unique blends for tailor-made styling to unleash pro hair artistry.

discover the complete range

infinite hair styling possibilities

Now introducing the most artistic & luxury hair styling toolbox for unlimited
hair style creations. each hair styling product of the range can be blended
together to transform your hair in a unique hair masterpiece.